Senior Marketing Data Analyst

- This is a strong fit for someone who strives to turn data and analytics into actionable insights and tangible impact, and who works with high-level leaders not just as a consumer of their data asks, but as a partner in finding the right data solutions - Experience designing and reading out incrementality tests, whether geo, holdout, or comparable, including the statistical work in Python or R - Deep marketing analytics experience: channel performance across paid and organic, the funnel from lead through closed-won, and the unit economics on top of it - Strong SQL, and builds reporting in Looker or a comparable BI tool that non-analysts use on their own. Comfortable building and extending models in dbt, or able to pick it up quickly - Even if you don’t have experience with the specific technologies in our stack, we’d love to talk to you! - Has built or replaced an attribution model, and can explain where it breaks down - 5+ years in analytics, including owning a business domain and the stakeholder relationships in it - Designs the comparisons and controls a finding needs, and states plainly what the data does and does not support - Works directly with executives, including reframing a request that will not answer the underlying question - Takes pride in end-to-end ownership. Cares that the numbers are trusted and used, with a point of view about where the domain should go - Partners with the teams they support on what the right question is, rather than taking the request as…